Wednesday, August 14, 2013

Luca di Montezemolo on Enzo Ferrari: His determination and passion made Ferrari a racing institution

Enzo Ferrari with Lauda and Montezemolo
A quarter of a century has passed since that Sunday back in 1988, August 14th – the day Enzo Ferrari passed away. That’s a whole generation ago: at Ferrari we have colleagues here who were not even born when Ferrari died.

And yet, his memory lives on and strongly so, for those who knew him and also for those who barely heard him talk, as well as those lucky enough to own or even to have simply driven a car that bears his name, or were overjoyed at a victory or cried at a defeat for a red car bearing an emblem of a prancing horse on a yellow background.

“It’s impossible to sum up in a few words what Enzo Ferrari has meant to me,” said President Luca di Montezemolo. “I owe so much to him, to his courage, to his ability to always look ahead, even at the most difficult moments, both on a personal and a professional level. Very often, I think back to how lucky I was to have known him and to have worked with men like him and the Avvocato Agnelli, truly exceptional people who have made our country shine, all over the world.”

“Next to my desk in Maranello, I have a photo of the Founder: at times when I have to take an important decision, I instinctively find myself looking at it and asking myself what he would have done,” revealed Montezemolo.

“The example set by Enzo Ferrari is always kept in mind,” he continued. “He managed to realise his dream of building extraordinary cars thanks to his determination and his passion, characteristics which are part of the DNA of all the men and women who work for the company that bears his name.”

“Twenty five years on, he would be happy to see what Ferrari has become today, a unique industrial and racing institution, which represents Italian excellence and continues to enchant the millions and millions of fans of the marque, all over the world.” (Ferrari)

No comments:

Post a Comment